WB pretty much owns the rights to publishing DC universe stuff in everything but comic book form. To secure the rights to said property SOE had to scratch WBs back by handling a problem child of theirs for a few years (or until profitability maybe) well whatever benchmark that needed to be met has been and the cost of leasing the matrix property is greater than the profit (or potential profit) to be had (if any). And before anyone says it, if sony had not taken mxo over this would have ended in the first year instead of the 4th. Sony ran with the ball as long as they had to and that's that. Shame DC online is shaping up to be a spectacular failure, an all around loss for sony on the whole deal really.